Inside the #VanLife Phenomenon: 21 Facts You Need to Know

The trendy, Instagram-friendly lifestyle is growing. Is it for you?

Inside the #VanLife Phenomenon: 21 Facts You Need to Know

"Living in a van down by the river" isn’t just a reference to a famous Chris Farley sketch on “Saturday Night Live.” For a number of people both young and old, it’s also a lifestyle choice that’s growing in popularity. An Instagram search of #VanLife returns over 15 million results and that number is growing rapidly.

More people are learning about living in their vans and are actively choosing to give up their previously tethered lives to go on the road. For some, it’s a part-time gig. For others, it’s something they want to try out but know it won’t be forever. And for still others, it’s a seemingly indefinite full-time lifestyle choice.

If you’re new to the #VanLife movement or simply curious about it, here are 21 facts that will help enlighten you.

The Basics

Van life is, in many ways, exactly what it sounds like — you choose to live in a vehicle rather than in a traditional home. Whenever you consider a van your home, whether it’s for the weekend or for the long-haul, you’re living #VanLife.

The distinction between being forced to live in your car because of your financial situation or personal issues and choosing to live in your car is one of the major differences between the glamour of #VanLife and the stark reality of homelessness.

And yes, in case you’re wondering, it is legal.

A Brief #VanLife Timeline

Though it may seem like a new phenomenon, living on the road certainly isn’t something new. In fact, in 1880, the first luxury “land yacht” was created by Englishman William Gordon Stables. It allowed him to travel in comfort (albeit very, very slowly).

In the latter part of the 1960s, Volkswagen “hippie” vans became both a lifestyle choice and a symbol of anti-consumerism, which appealed (and still appeals) to many people who choose to downsize their living situations.

In 2001, Sprinter vans became popular thanks to their non-commercial availability in the United States and because they were still spacious yet more efficient than the traditional RV.

The Hashtag Origins

The origins of #VanLife can be traced back to 2012, when a former corporate employee, Foster Huntington, gave up his lucrative life in the concrete jungle to live in a van full-time and documented many of his adventures on Instagram.

Though he no longer lives fully in a van, the hashtag’s popularity has grown.

The Vehicle

You can technically live #VanLife in vehicles that aren’t actually vans. The most popular choices for people who want to spend more time exploring the world are Sprinter vans and Volkswagen vans.

There’s plenty of research and opinions available to help people decide what might be best for them, and most of it centers around your budget, what you’re willing to do yourself and what type of lifestyle expectations you may have for your new “home.”

The Cost of Creation

There’s a sizable range in costs when it comes to the creation of a livable van. According to a 2018 survey by Outbound Living, over half of people who live full-time or part-time in their vans spent between $1,000 and $10,000 on converting them and just under half of those same people said it took between 2 to 6 months to do so.

Costs can vary widely depending on what types of amenities you want and what you might be willing to live without. Even simpler conversions have run upwards of $20,000. Some people cut corners with used vehicles and less space, which can be done for $6,000 to $8,000.

Of course, if you’ve got the budget to go even higher, there are plenty of available options. At a certain luxury or size level, these vans can be arguably considered RVs, a distinction to be addressed later.

The Different Ways People Experience #VanLife

That Outbound Living Van Life survey suggests that almost half of the people who live out of their van do so part-time (49 percent), while the other half are full-time (51 percent).

Many people who do live in their van encourage people to think long and hard about if this lifestyle choice is for you and how to optimize your joy before you just jump in and “do it for the ‘gram.”

The Number of People per Van

Just under half of the surveyed people who live in their vans do so with one partner. About a third live on their own, and a significantly smaller percentage have more than two people in the van.

Though it may seem crowded, there was one family with three children who lived in a van and made it work. This doesn’t include pets, of course. About 60 percent of people surveyed don’t have a pet.

The Cost of Upkeep

Aside from initial costs, plenty of ongoing costs are associated with #VanLife, most of them involving basic maintenance, gas, tires and other miscellaneous adventures (like having to get your van towed if it gets stuck somewhere or getting major repairs if something goes awry).

There are also complications in renewing a vehicle’s registration without a physical address and, of course, knowing where to get a nice shower (gyms were the most popular choice, which means an ongoing gym membership) and accessing wifi, which often seems to happen at Starbucks.

The Problem of Sleep

One thing #VanLife people are always concerned about is finding somewhere safe to sleep (for both your personal safety and the safety of the expensive items in your vehicle).

There are ways to cut costs and stay in free spots, like Walmart parking lots. But sleeping in a large parking lot under fluorescent lights isn’t exactly what many people envision for their adventure.

Campsites costs, which typically range between $10 to $100 per night, can add up. Of course, you also can find free campsites.

The Savings

Many people are attracted to the idea of living in a van for financial reasons. You'll pay less than you do in more traditional living situations which involve rent and monthly utility bills.

Depending on where you live, it’s hard to argue that van living isn’t a smart economical choice. Even with daily costs, you’ll likely spend less living in a van than you would in a dwelling. Much of it, again, will depend on the amenities you have available and the type of lifestyle you desire.

Even with the costs associated with living on the road, van lifers save a lot of money in ways you may not expect. Aside from not having to pay for many of the basics every month, minimizing your space means you also minimize your needs. Van lifers think long and hard before adding anything new to their space.

The Difference Between #VanLife and RVs

RV trailers tend to be bigger and more luxurious. They often have basic camping amenities included in their cost, without the need for conversion.

Things like showers and bathroom facilities are typically standard in RVs, but not in vans. Vans tend to be smaller, so space is more limited, but they're also a little more economical on gas, and it's easier to find parking spaces in metropolitan areas.

The Difference Between #VanLife and Tiny Homes

The Tiny Home movement shares many values with #VanLife, like minimalism and financial freedom. But they are significantly different.

Tiny homes are exactly what they sound like – everything you’d expect from an average home but on a smaller scale. They can be built on a foundation, but are often attached to a trailer. This means they can also be detached from a trailer, but they’re less mobile than converted vans.

The Complaints

People who have experienced #VanLife (and who still live it) generally speak honestly about their lifestyle and how it may not be as glamorous as the pictures you see on Instagram.

First of all, consistently maintaining a working van is hard work. Lots can go wrong and derail even the most enthusiastic adventurer. You are also at the whim of weather conditions.

The main complaints include being sick while in the van, always needing to find a safe place to sleep and spending a lot of concentrated time driving or with your partner in a small space.

The Uncertainty

The biggest drawback many people who have experienced #VanLife warn of is the uncertainty. It’s uncertain where you’ll be sleeping any given night. It’s uncertain if something will go awry in the van. You’re constantly facing uncertain weather and driving conditions. It’s uncertain if the plan you had mapped out for the day is doable.

The Best Age for #VanLife

Based on the content of some of the most popular Instagram accounts and the motivations behind choosing #VanLife, it may seem like millennials are the most likely people to choose to live in a van.

But between the families that live in vans and the seniors who choose to retire and live out a more simplistic lifestyle, the demographics of people who live in vans is all over the place.

The Culture Around #VanLife

Thanks largely in part to the popularization of the lifestyle (thanks social media!), there is a huge amount of specific culture surrounding #VanLife.

Van lifers have their own lifestyle blogs, their own magazine and even their own vocabulary.

The Social Media Frenzy

Every refresh of the Instagram search for #VanLife will show an ever-growing popular hashtag filled with people living picturesque lifestyles very close to nature.

Twitter also has its fair share of #VanLife posts, as well. Both social media outlets are often filled with people who are showing the beauty and excitement of their lifestyle, and many times attempting to get you to follow their journey on their personal sites.

Despite the fact that it’s a lifestyle that’s off-the-grid, plenty of people take time to share their adventures on it.

The Lifestyle Portrayal

It’s understandable why #VanLife is so popular. There’s beauty and glamour associated with the open road. Many times, #VanLife and #BestLife are used together to further associate only positivity to van living.

Even though deeper research into choosing to live in a van will reveal many of the harder truths and hardships associated with it, social media makes it seem like this lifestyle is an accessible way to see the world in comfort.

A West Coast Phenomenon?

Van living is worldwide, but a majority of the people who choose it live in the United States, and many of those people are concentrated on the West Coast. That is likely because of more temperate weather conditions and ease of finding places to park their vehicle.

You can actually live anywhere you wan. A group of #VanLifers dedicated five years of their life, survived twelve engine rebuilds, and traveled along the coast of South America and all the way back up north. They documented their trip for YouTube and wrote a book about the adventure.

The Businesses Involved

With a growing number of people living in converted vans, plenty of businesses offer services and amenities to help them. Companies will help you convert your vehicle to a livable or more luxurious environment.

Some businesses are bigger, while others are small and more specialized. If you’d like to add a shower to your van, a better sound system or have a fridge installed, there are companies that can do these things for you. There’s even specific health insurance available for people who live nomadically.

The Financial Sustainability

One of the most pressing questions people have for those living a more migratory lifestyle is how they afford it. For those who come from wealth, the answer is more obvious. But for those who want to maintain this lifestyle or who have less financial means, a balance must be struck between living off or on the grid.

It seems that many online opportunities allow people who can work anywhere to do just that. That means web developers, graphic designers, social media managers, e-commerce specialists, bloggers, online marketers and freelance writers are some of the most common vocations of people living in vans. There are also artists, photographers and people willing to do miscellaneous seasonal work.

Of course, it’s no surprise that a handful of people make a living as content creators through partnerships, sponsorships and becoming brand ambassadors. The priority for people who want to live #VanLife seems to be to focus on what it takes to live a happy, balanced life out of a van and consistently carve out a lifestyle that supports it.