A Look at Target Pay Ranges: From Entry-Level to Store Manager
Pay at Target is layered and shaped by job function, store location, experience, and internal career moves. For anyone considering a role there (or just curious how retail compensation really works), understanding the pay structure offers useful insight into how large retailers approach wages. This guide breaks down what different roles typically earn, why those ranges vary, and how benefits, bonuses, and career advancement factor into the full compensation picture at the store level.
Base Pay for Hourly Team Members Starts Around $15

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The floor rate is $15 an hour, but that’s just the baseline. Certain stores in high-cost areas nudge this higher, with some even offering $17 or more. Rates are influenced by the cost of living and local labor conditions, so two stores in the same city might still differ slightly.
New Pay Ceiling for Hourly Roles Reaches $24

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Hitting the high end of the hourly range, which is $24, typically means juggling more complex or time-sensitive tasks. This may involve overnight stocking, heavy logistics, or roles in locations where hiring is extra competitive.
Specialty Job Titles Don’t Mean Different Base Pay

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Some job titles, like “Beauty Consultant” or “General Merchandise Expert,” might sound elevated, but the paycheck isn’t necessarily. These positions mostly follow the same $15–$24 structure. The titles reflect what the person does more than how much they’re earning, unless they pick up added duties that trigger a small pay boost.
Team Leads Earn a Notable Bump Above Entry-Level Roles

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Supervisory hourly roles such as Team Lead begin closer to $19 per hour and can stretch into the mid-$20s, depending on tenure and store volume. Some veteran Team Leads, especially those with 15 to 20 years at Target, have reported hourly wages approaching or even exceeding $36.
Executive Team Leaders Move Into Salaried Pay

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The executive team leader (ETL) is the first step into salaried roles. ETLs typically oversee specific store departments like apparel, tech, or logistics. Base pay usually starts around $55,000 annually, though mid-range ETLs often earn between $65,000 and $85,000.
Some ETLs Break Six Figures in High-Volume Stores

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In some big stores or competitive labor markets, seasoned ETLs can land six-figure salaries. Reaching this level usually takes solid performance reviews and tenure, as well as handling complex store operations.
Store Directors See a Wide Salary Range

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Store Directors are the top decision-makers inside a Target location. Their base salary usually begins around $90,000, but can stretch toward $150,000 in larger stores or high-pressure markets. Their role touches everything, including hiring, sales, training, and compliance.
Bonuses Push Some Store Directors Up to $180K

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Bonuses can significantly boost a Store Director’s paycheck. Hitting aggressive sales and staffing goals can lead to payouts that boost total comp to $180,000 or more. It’s a tough job, but the bonus structure rewards those who keep both revenue and morale high.
Wage Hikes Are Strategic, Not Charitable

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Although Target emphasizes its employee-first culture, most wage increases follow labor market pressures. Experts point out that raising pay helps reduce turnover and training costs. When retail jobs are hard to fill, companies invest more in retention—not necessarily out of goodwill, but business logic.
Pay Varies Widely by Store Location

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Though the company-wide wage band is $15–$24 for hourly roles, exact pay is adjusted by local market data. For example, a cashier in a rural area might make $15 an hour, while one in a high-cost metro could make $17 or more. This variability reflects local economic conditions.
Flexible Roles Don’t Always Come With Higher Pay

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Workers in departments like Flexible Fulfillment or backroom logistics are sometimes told the job pays more due to difficulty or stress. In practice, the difference may be marginal, often less than a dollar per hour. Compensation doesn’t always match workload, especially for short-tenure employees.
Health Coverage Begins at 25 Hours a Week

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Target lowered its eligibility threshold for healthcare to 25 average weekly hours, down from 30. That means part-time staff can qualify for benefits much earlier, sometimes up to nine months sooner than before.
New Benefits Include Fertility and Family Support

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Recent updates to Target’s benefits include virtual physical therapy, enhanced fertility assistance, and paid family leave. Workers can also get adoption and surrogacy reimbursements. These changes reflect efforts to make retail work viable over longer life stages, even for part-time or mid-career employees.
Debt-Free Education Support Adds Career Incentives

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More than 250 programs and over 40 colleges are now tuition-free for Target employees. The goal is to encourage internal growth. The program is designed to keep them on payroll while building skills, whether someone wants to stay in retail management or shift careers entirely.
Stable Scheduling Is Now Part of Retention Strategy

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It’s not just the pay that keeps people. Target has leaned into predictable scheduling as part of its retention playbook. Regular check-ins, preferred shift tracking, and tools to forecast hours help employees better plan life outside work, especially helpful in jobs with weekend or holiday rotations.