Year business accident occurred: 1904
Company involved: Food vendors Arnold Fornachou and Ernest Hamwi
Cup versus cone may be a hotly contested ice cream debate, but before the start of the 20th century, there wasn’t a choice. Ice cream vendors served the frozen treat in paper, glass and metal. Some offered “penny licks” in which you’d get a scoop of ice cream in a glass, lick out all the good stuff and hand it back to the vendor, who’d then give it to the next customer. Not exactly the most sanitary!
Thankfully, the 1904 World’s Fair spawned a better way to get your licks in. On this hot summer day in St. Louis, ice cream was a top seller, but one vendor, Arnold Fornachou, ran out of paper to serve them in. Luckily, the vendor next door, Ernest Hamwi, offered some of his zalabia, a waffle-like pastry. Fornachu rolled the ice cream in the pastry and sold the world’s first ice cream cone.